Verb

advertising

  1. Present participle of advertise.

Noun

Wikipedia has an article on: Advertising

Singular advertising

Plural uncountable

advertising (uncountable)

  1. communication whose purpose is to inform potential customers about products and services

Derived terms

Related terms

From Wiktionary under the GNU Free Documentation License.
Sun Dec 6 02:41:46 2009

Advertising is a form of communication used to influence individuals to purchase products or services or support political candidates or ideas. Frequently it communicates a message that includes the name of the product or service and how that product or service could potentially benefit the consumer. Advertising often attempts to persuade potential customers to purchase or to consume a particular brand of product or service. Modern advertising developed with the rise of mass production in the late 19th and early 20th centuries.

Commercial advertisers often seek to generate increased consumption of their products or services through branding, which involves the repetition of an image or product name in an effort to associate related qualities with the brand in the minds of consumers. Different types of media can be used to deliver these messages, including traditional media such as newspapers, magazines, television, radio, billboards or direct mail. Advertising may be placed by an advertising agency on behalf of a company or other organization.

Organizations that spend money on advertising promoting items other than a consumer product or service include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may rely on free modes of persuasion, such as a public service announcement.

Money spent on advertising has increased in recent years. In 2007, spending on advertising was estimated at more than $150 billion in the United States and $385 billion worldwide, and the latter to exceed $450 billion by 2010.

Advertising is communication used to influence individuals to purchase products or services or support political candidates or ideas. Advertising can be displayed on billboards, newspapers, T.V., websites, movies and more.

From Wikipedia under the GNU Free Documentation License
Mon Dec 7 09:02:03 2009

What's the best advertising for a locally owned business?
Q. What is the best way for me to advertise my Tax Preparation Business? I'm planning on sending out postcards locally next January...is there a better way? What kind of advertising do folks out there like to receive? Obviously I could hire someone, but I'm all about doing this myself. How can I get out there..what works, what doesn't?
Asked by slheeley - Wed Jul 5 15:09:19 2006 - - 5 Answers - 1 Comments

A. If you are willing to spend the money, ad's on local newpapers, Online helps alot, post on monster.com, careerbuilder.com, ex Billboards would work. Send flyers to people homes. Give out your business cards to people. Stick flyers in to some businesses. referals, letters...
Answered by BokBok - Wed Jul 5 15:15:13 2006

I would like to start a small grassroots Advertising Agency, How would i go about starting & getting clients?
Q. I know in todays economy everyone is cutting back on spending, especially businesses by laying off employee's. However there are still print and television advertising still being purchased. I know what it takes to start a business, however I would like to know what it takes actually start a grassroots advertising agency? What does it intel? Creating creative ads for clients, being familiar with places and cost to advertise? What would I need to do? Any information would be helpful.
Asked by FreedomLoveHappiness - Thu Mar 13 17:41:46 2008 - - 2 Answers - 0 Comments

A. The two major considerations are: 1) what are you going to offer (Do you have the skills or can you get them) 2) Do you have the business knowledge to operate a business? For the first item - you should put together a portfolio of what you can do for a client - whatever you make for people to see will say a lot about whether they hire you. Looks are important. For the second item - marketing, management, finance - while a small business - you still need to do these things and you won't have help by hiring someone - so you'r best bet is to go directly to your local SBDC (Small Business Development Center) and ask for help in preparing for your business -it is free and you can really use their help no matter how much you already know.
Answered by diblyhoo - Thu Mar 13 18:25:40 2008

What do you guys think of outdoor advertising? Is it a pollution or a good way for companies to advertise?
Q. In details, is all about the commercialization of public space for private gain? Should outdoor advertising be banned?
Asked by Aniz B - Thu Mar 13 03:01:19 2008 - - 3 Answers - 0 Comments

A. Are you talking about billboards, or more widely to the light signage that goes on the sidewalk beside premises as well? Both, IMO, should be much more strictly regulated, they are unsightly, and usually contain too much information for a casual drive-by to get any use from anyway. The lit ones not only use energy that, in this current climate, we should be conserving, but also cause light pollution and distract wildlife such as migrating birds. The plastic handmade signs that you see along the roadside are even worse, they really are litter, and highly unfriendly to the environment, those ones should absolutely be banned and offenders fined. Along busy roads there are usually so many billboards that I highly doubt they are effective… [cont.]
Answered by Viridian - Thu Mar 13 03:17:12 2008

From Yahoo Answer Search: "advertising"
Mon Dec 21 23:16:50 2009

How PPC Search Influences TV Advertising - Mediapost.com
news.google.com
How PPC Search Influences TV Advertising

Mediapost.com

Greg Meyers analyzes the differences and similarities between advertising on TV and PPC search advertising . Similarities include day parting strategies and ...
Broadcast advertising associate buys in Belle Terre - Blockshopper
news.google.com
Broadcast advertising associate buys in Belle Terre

Blockshopper

Scott and Silvia Accardo bought a four-bedroom, 3.5-bath home at 22 Bell Circle in Belle Terre from Mark McKay and ...
Riverside Media adds Advertiser Access to India Market - eNewsChannels
news.google.com
Riverside Media adds Advertiser Access to India Market

eNewsChannels

Riverside has been appointed the US advertising representative for the India Today Group. The India Today Group publishes 34 titles that include a broad ...



and more »

From Google News Search: "advertising"
Tue Dec 22 22:20:50 2009

Advertising Handbook jpe
kkbooks.com
Advertising Handbook jpe
140px x 94px | 4.70kB

[source page]

The Advertising Handbook 2nd Edition Rs 425 00 22726

internet advertising global marketing group jpg
globalonlinemarketinggroup.com
internet advertising global marketing group jpg
100px x 272px | 7.90kB

[source page]

Online Advertising Made Easy Welcome to Global Online Advertising your quality source for internet marketing and online

advertising agencies and public relations jpg
kudzu.com
advertising agencies and public relations jpg
255px x 574px | 39.70kB

[source page]

Advertising Agencies Public Relations

From Yahoo Image Search: "advertising"
Thu Dec 24 14:20:25 2009

Same Product, Different People, Different Advertising Photography ...
fastcashphoto.com
Same Product, Different People, Different Advertising Photography ...

brian

hu, 24 Dec 2009 14:04:14 GM

Advertising. photography is different for morning tea from that of a tea during the twilights. And the difference is expressed with the help of the different

Why The Advertising , Media, And Finance Industries Are Located In ...
businessinsider.com
Why The Advertising , Media, And Finance Industries Are Located In ...

Edward Glaeser

ue, 22 Dec 2009 15:33:46 GM

The intellectual advantages of proximity keep industries like . advertising. , publishing and finance which offer the highest returns to those with the most information in dense urban cores... Read the whole thing at NYT >. Embed Post ...

Religious Advertising - CreateDebate
createdebate.com
Religious Advertising - CreateDebate

unknown

Wed, 23 Dec 2009 15:42:26 GM

Debate about Religious . Advertising. : Go for it! or Keep it to yourself.

From Google Blog Search: "advertising"
Fri Dec 25 01:37:27 2009

Advertising is paid communication through a non-personal medium in which the sponsor is identified and the message is controlled.

Sourced

Listed in chronological order.

  • You can tell the ideals of a nation by its advertisements.
    • Norman Douglas, South Wind, 1917
  • Living in age of advertisement, we are perpetually disillusioned. The perfect life is spread before us every day, but it changes and withers at a touch.
    • J. B. Priestley, "The Disillusioned", 1929; in The Balconinny, and Other Essays, 1969, p. 30.
  • It is never silent, it drowns out all other voices, and it suffers no rebuke, for is it not the voice of America? [...] It has taught us how to live, what to be afraid of, how to be beautiful, how to be loved, how to be envied, how to be successful. [...] Is it any wonder that the American population tends increasingly to speak, think, feel in terms of this jabberwocky? That the stimuli of art, science, religion are progressively expelled to the periphery of American life to become marginal values, cultivated by marginal people on marginal time?
    • James Rorty, Our Master's Voice: Advertising (New York: John Day, 1934); pages 32-33, 70-72, 270.
  • The Federal Radio Commission has interpreted the concept of public interest so as to favor in actual practice one particular group ... the commercial broadcasters.